We produced Hanaa's social-ready visual library — food photography, short-form video, and direction reflecting its place in the Saudi kitchen, from oats and granola to coconut oil. Studio shoot. In-house edit. Built for the algorithms it lives in.
Hanaa is a household-recognized Saudi food brand with a clean, modern visual identity. The brief was to translate that identity into social-platform-native content — short, vertical, designed for how Saudi audiences actually scroll — without losing the warmth that makes Hanaa feel like part of the family kitchen.
Studio food photography for the full SKU range, three short-form videos for social, and a complete design refresh of social-ready collateral. Direction, shooting, edit, and color all delivered in-house at SELF's Jeddah studio.
A complete content drop covering every product line in Hanaa's portfolio — ready for paid and organic distribution across Instagram, TikTok, and YouTube Shorts. The library has been feeding the brand's social calendar for months past delivery.
Food photography for FMCG brands often falls into one of two traps: too sterile (looks like packaging) or too rustic (looks like a stock cookbook). Hanaa's shoot was deliberately positioned in between — clean enough to feel premium, warm enough to feel kitchen-real.
Full SKU coverage shot in SELF's Jeddah food studio — product hero shots, ingredient detail, and lifestyle context.
Vertical-first short-form video built for Instagram Reels, TikTok, and YouTube Shorts — with platform-specific cuts.
Set design, food styling, and on-set direction — making sure every frame matches Hanaa's brand world.
Social-ready post designs and motion templates that the brand team can keep using long after the shoot.
A free 30-minute audit. Bring your brief and what makes your project specific. We will send a written diagnosis and timeline within a week.