My Clinic — one of Saudi Arabia's most established multi-specialty outpatient centers, part of Nazer Group — needed content that walks patients through the clinic journey, specialties, and services. We delivered five films plus a 20+ image visual library.
My Clinic offers care across multiple specialties — orthopedics & sports medicine, speech therapy, family medicine, and more — and patients arriving for the first time often did not know what to expect at each stop. The brief: convert that uncertainty into confidence with a content system that walked future patients through the journey, specialty by specialty, before they arrived.
Five films across the clinic's service offering: a master Patient Journey film, plus dedicated cuts for Orthopedics & Sports Medicine, Speech Therapy, and two service showcases. From script to shoot to delivery — on-site across two cities. Plus a 20+ image facility library covering reception, specialty rooms, equipment, and daily flow.
A complete content system feeding the website, the clinic's social channels, and patient-facing materials — replacing scattered, inconsistent assets with one coherent visual voice across every specialty.
Healthcare content fails when it sounds like marketing. The Patient Journey arc was scripted around real workflow steps and shot with real staff in real spaces — that authenticity is what gets a future patient to actually click play, not bounce.
End-to-end clinic walkthrough — arrival, registration, consultation, follow-up — designed to brief patients before their first visit.
Specialty-specific film covering the orthopedics offering, sports rehab, and the team behind it.
Dedicated film walking patients through the speech therapy program, sessions, and outcomes.
High-resolution facility imagery covering reception, specialty rooms, medical equipment, and daily atmosphere.
A free 30-minute audit. Bring your brief and what makes your project specific. We will send a written diagnosis and timeline within a week.